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turning scattered offers
into one b2b product
that scales 

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your story

Recognize this? ​

- Product #1. Feature #4. Service #3.

- Custom offer #1. Pitch Deck #12. Custom offer #26. 

- And that one SaaS-product you'll eventually launch.

Every deal is a remix. Your pitch changes à la tête du client.

You're selling, but scaling feels like duct-taping a plane mid-flight

Welcome, Rebels & Geeks

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Mats Raemen,
Founder YOUREKA!

"Loved your enthusiasm and your passion. The biggest plus were the frameworks that you provided as I like the combination of practice and theory."

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Hebe Gonzalez,
Founder AI Boddie

"Julie helped me discover the value of asking the "right" questions that lead you to recalibrate the business concept and value proposition."

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Prof. Johan Stiens,
Serial founder, VUB

"Julie thinks strategically and pragmatically. She brings speed, structure, and at the same time, has an eye for nuance and relationships."

my story

I work with untamed founders like you.
I turn your scattered offers into one scalable B2B product your clients instinctively get 
— without having to explain what you do five different ways.

Before this, I:
coached 2000 innovators,
launched deeptech go-to-markets,
ran offsites from Carribean islands to mancaves,
sat with CEO's of $10B corporates to simplify their strategy,
and helped incarcerated entrepreneurs make their business plans.

4 continents. 25 countries. 30 industries.
One pattern: the blocker is always clarity.

Let's co-pilot you to scale!

I work with untamed founders to turn your scattered offer into one scalable B2B product your clients instinctively get and want to buy
— without having to explain what you do five different ways.

our story

This is where you come in.

You're why I do this work. 

Founders who care about their craft - deeply. 
I respect your vision by default. Game recognize game.

I don't help you how to sell - I help you build something worth buying.

You need someone who see you - in all your depths - and can meet you there. 

So you can build sustainable growth. A natural business built on untamed convictions.

Let's sharpen what you've already built - and make it undeniable.

This isn’t coaching from the sidelines.

It’s us, side by side, refining the core.
Because your vision deserves more than a polished façade —
it deserves clarity strong enough to scale. 

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